bwin will create b’inside multi-millionaires with its new promotion for the Confederations Cup. The winner will receive 3 million loyalty points in bwin’s b’inside membership programme –in return for placing a bet on football’s premier tournament in June.
The Confederations Cup is the main tournament this summer, and will be played between 8 nations from June 14th through June 28th in South Africa. Many consider it the dress-rehearsal for the World Cup 2010. The participants are the 8 continental winners Italy (World Cup), Brazil (Copa America), Egypt (Africa Cup), New Zealand (OFC Cup), Spain (Europe Cup), USA (CONCAF), Iraq (Asia Cup) and host nation South Africa.
In order to qualify for the “b’inside multi-millionaire” promotion, participants need only register and place a bet of at least €10 on any of the Confederations Cup matches on www.bwin.com, which will be broadcasted live across Europe. bwin will be offering more than 1,000 bets on the Confederations Cup matches.
In total, more than 7 million b’inside membership points will be awarded. These can be used for any item in the b’inside shop, including a table-football game to recreate the Confederations Cup matches, or AC Milan or Real Madrid jerseys, or they would go a long way towards a BMW Convertible